Jeremy Tate

GLOBAL BRAND IDENTITY & DESIGN SYSTEM

Expeditions

Reimagining the visual identity for National Geographic's global travel business across expedition cruises, land journeys, private jet experiences, digital platforms and millions of pieces of customer-facing communication.

Tools

  • After Effects
  • Premiere
  • Figma
  • Illustrator
  • Photoshop

Creative Direction and Design Direction · Broadcast Identity

Further

Evolved National Geographic's iconic visual identity with a brand system that carried the legacy of exploration forward through cinematic storytelling, curiosity, clarity, and emotion.

Tools

  • After Effects
  • Cinema 4D
  • Illustrator
  • Photoshop

2023

Motion Design

Craft, storytelling and systems in motion.

Art Direction and Design · Brand Campaign

Thrills

A high-energy spot capturing the anticipation, speed, and joy of Walt Disney World's most thrilling attractions — connecting adrenaline to the larger Disney magic.

Tools

  • After Effects
  • Premiere
  • Photoshop
  • Illustrator